What respondents in each region think
With the rankings, we finally have a chance to see how India thinks about its business schools. Our regional rankings are unique because our goal was to identify what people in different regions thought were the best business schools. This gave us a very interesting insight into how people ranked business schools in their region and how their preferences played out.
While there was a clear preference amongst the top 12-15 schools, there were wider fluctuations in the regional rankings.
Amongst the top 10, IIM Ahmedabad held its numero uno position across all the regions except the south. The biggest shocker was from the South region where we found that the most preferred school was IIM Bangalore with ISB Hyderabad coming in a close second. ISB Hyderabad did consistently well across the board and is stronger in the east and the south. This strong performance indicates brand maturity and consistent reach across the nation and is laudable considering that it is a relatively new school as compared to the others in the top 10.
XLRI Jamshedpur had a very strong and stable performance across the regions and is ranked 5th overall. In the East, XLRI has a slightly better ranking potentially due to a regional preference, but it does not affect its overall rankings.
FMS, Delhi remained immune to any regional preferences and was ranked either 6th or 7th in the four regions.
With respect to the IIMs, we found that amongst the lower ranked IIMs – there was a clear preference towards IIM Kozhikode. So much so, that it is ranked above IIM Lucknow among South Indian respondents. IIM Indore was able to score above IIM Kozhikode only in the North region and in all the other regions IIM Kozhikode did well to be ranked higher than IIM Indore.
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